Europe wants clothes to last longer

Europe will act against fast fashion, it wants European Union clothing to be more durable, reusable, repairable and recyclable.

They want to put an end to fast fashion by introducing rules on textile products to be used on the European market.

Clothing production accounts for 8-10% more global carbon emissions each year, more than all international flights and shipping combined, according to the UN.

According to UN reports, the fashion industry is the second most polluting in the world, just behind the oil majors.

For each inhabitant of the European Union, the consumption of textiles requires 9 m3 of water, 400 m2 of land, 391 kg of raw materials and generates a carbon footprint of approximately 270 kg.

The measures will cover garments in all their phases of use, including design, repair and recycling. They want to boost the market for sustainably produced clothing.

Manufacturers will have to guarantee that their clothes are ecological and resistant.

And consumers will receive information on how to reuse, repair and recycle their clothes.

The European Commission wants the products to be more durable and can be used multiple times, rather than being used multiple times and then thrown away.

After clothing, similar rules will apply to electronic products, such as smartphones, furniture and other everyday consumer products.

It is estimated that less than 1% of all clothing in the world is recycled. Something 100% unsustainable.

What can we do? Reduce our consumption of clothing. Buy clothes that are built to last.

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